Toyota, the world’s best-selling automaker, believes it can catch up to Tesla and others in the electric vehicle (EV) market by combining new technology with its famous lean production methods. The company showcased its latest progress during a factory tour in central Japan, demonstrating innovative techniques such as hand-polishing bumpers to achieve a glossy finish without paint. Toyota has also automated outdated equipment using robotics and 3D modeling, tripling productivity. The company’s strength lies in its ability to adapt to changing times with its Toyota Production System. Although Toyota revolutionized modern production with its lean manufacturing and just-in-time delivery, it has been overshadowed by Tesla’s relentless innovation in the EV sector. However, under the new CEO, Toyota announced plans to boost its battery EV production in an effort to catch up. The company aims to increase its market share in the EV sector, which Goldman Sachs identified as the “missing piece” in its lineup. Toyota highlighted its self-moving assembly lines that eliminate the need for transport equipment, as well as its gigacasting technology for producing large aluminum parts. By adopting modular production techniques, Toyota aims to reduce the number of parts in its EVs, increase productivity, and respond to the growing demand for electric vehicles.
Nella battaglia per i veicoli elettrici, Toyota scommette sulla nuova tecnologia e sul pensiero della vecchia scuola